What is an approval routing stage?

Approval routing stages let you automatically send a creative asset through multiple rounds of review, ensuring the right people weigh in at the right time.

An approval routing stage helps you organize all the reviewers needed to weigh in on a creative asset. Depending on your StreamWork plan, you can create multiple stages, each with its own set of reviewers. For example, if a file needs to be reviewed by Legal, then Sales, and finally approved by the VP of Marketing, you can easily set up that multi-stage workflow in StreamWork. See below for an example of how this three stage workflow could be set-up:

When you route an asset or multiple assets through approvals, you have the ability to route the asset internally or externally. Approval stages help you organize how approvals are routed so nothing falls through the cracks.